How do I upload a logo or image?
Open the type's setup page in SEO schema (for example Organization), choose a file in its image field and click Save. The image is stored in your store's Shopify Files.
What it is
Some schema types use an image. For example, Organization can include your store's logo, and other types may use a representative image. The setup pages for these types have an image field where you can upload a file directly from your computer. The image is uploaded to Shopify Files, the same place Shopify stores other files for your store. The schema then points to it there.
How to set it up
Open SEO schema in the app.
Open the setup page for the type, for example Organization.
Find the image field and choose a file from your computer.
Wait for the upload to finish. The image is saved to your store's Shopify Files.
Check the preview on the page to make sure the right image is used.
Click Save to publish the change.
Tips for a good logo:
Use a clear, high-quality image that looks good on a white background.
Choose a common format such as PNG or JPG.
Make sure it's your official logo, so search engines show the right image for your brand.
To replace the image later, upload a new file in the same field and save again.
Why it's useful
An image makes your brand recognisable wherever search engines choose to show it. Uploading straight from the setup page saves you from uploading the file elsewhere and copying links around. Because the file lives in Shopify Files, it's hosted on Shopify's fast, reliable servers, and you can manage it alongside your other store files. It also stays available as long as it's in your store, so the schema keeps working without depending on an outside image host.